In this interview Rand Fishkin tells the story of SEOMoz.org, a leader in search engine optimization (SEO) software tools. Rand explains how he got traction organically, through tireless blogging, picking the right market, and of course SEO.
For more interviews, visit the Traction Book site.
Rand Fishkin on Getting Traction
By Gabriel Weinberg August 31, 2009 2:39 PM
on Getting Traction
- Traction Book
- Traction Mistakes
- Traction Channels
- The Bullseye Framework
- Traction Trumps Everything
- Are you building an empire, sparking a powder keg, or starting a movement?
- Moving the Needle
- To pivot or not to pivot
- Changing the game
- Startup micro opportunities
- Go talk to founders who failed at what you're doing
- Leaky bucket vs power law problems
on Starting Companies
- Codified startup advice
- Just starting out in startups? Here's some advice.
- Why you should choose an ambitious startup idea
- Learn to think big
- Are you chasing a fad or a market?
- First-timer entrepreneur symptoms and cures
- Wannabe entrepreneur symptoms and cures
- Avoid entrepreneur mistakes with good mentors
- How-to get that guy as your mentor
- Will single founders please stand up?
- How do you act on all that product feedback?
on Startup Lifecycles
- Are you in a startup career path or are you one and done?
- Paths to $5M for a startup founder
- Out of acqui-hire stage
- Are you an indie, angel or venture company?
- Are you questioning your operating assumptions enough?
- How will disruption unfold in 1-3 years?
- Orders of magnitude
- Being on the right side of crazy
on Raising Money
- What I learned from raising venture capital
- What story are you trying to tell to potential investors?
- Constructing a better startup pitch
- Which investors will invest in your startup
- How-to learn about angel/vc term sheets
- My investment decision starts at your first email
- Red flags in emails to angel investors
- Pitch decks are missing a key ingredient: history
- Takeaways from three years of angel investing
- How I (try to) add value as an investor